Skip to Main Content
How important is a casino to a community and how important is a community to a casino: an empirical basis for cooperative marketing between casinos and community tourism promotion agenciesAuthor(s): Omar Moufakkir; Donald F. Holecek
Source: In: Schuster, Rudy, comp., ed. Proceedings of the 2002 Northeastern Recreation Research Symposium. Gen. Tech. Rep. NE-302. Newtown Square, PA: U.S. Department of Agriculture, Forest Service, Northeastern Research Station. 184-189
Publication Series: General Technical Report (GTR)
Station: Northeastern Research Station
PDF: Download Publication (376.67 KB)
DescriptionCities, towns and communities have developed casinos for several reasons. The first of which is to: attract more tourists, remain competitive with other destinations and more fully utilize the existing tourism infrastructure; the second is to keep local money inside the local economy by giving residents the opportunity to gamble at home. Although several states have developed casinos in their respective jurisdictions, casino gaming remains a controversial economic and social activity. There has been rising debate with respect to the real value of casinos as an economic development tool, and much discourse has resulted from the political debate in jurisdictions still considering whether or not to legalize casinos. Gaming has opponents and advocates. Both parties provide arguments to support their position. Research on the impacts of casino gaming has indicated mixed results. This research examined the effect of non-local visitors to Detroit casinos on the local economy, based on visitors' spending. Additionally, a typology of casino gamers based on visitors' primary tip purpose was developed to indicate the relationship that exist between the casinos and other community tourism-related attractions. Results indicated that the gaming market is not homogeneous and that casino visitors spend money inside, as well as outside the casino in the community. This suggests that cooperative marketing between the casinos and other community tourism-related businesses and agencies is a key strategy for successful gaming development.
- Check the Northern Research Station web site to request a printed copy of this publication.
- Our on-line publications are scanned and captured using Adobe Acrobat.
- During the capture process some typographical errors may occur.
- Please contact Sharon Hobrla, email@example.com if you notice any errors which make this publication unusable.
- We recommend that you also print this page and attach it to the printout of the article, to retain the full citation information.
- This article was written and prepared by U.S. Government employees on official time, and is therefore in the public domain.
CitationMoufakkir, Omar; Holecek, Donald F. 2003. How important is a casino to a community and how important is a community to a casino: an empirical basis for cooperative marketing between casinos and community tourism promotion agencies. In: Schuster, Rudy, comp., ed. Proceedings of the 2002 Northeastern Recreation Research Symposium. Gen. Tech. Rep. NE-302. Newtown Square, PA: U.S. Department of Agriculture, Forest Service, Northeastern Research Station. 184-189
- Estimation of national forest visitor spending averages from National Visitor Use Monitoring: round 2
- National and community market contributions of Wilderness
- Spending patterns of outdoor recreation visitors to national forests
XML: View XML