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    Author(s): Thomas C. BrownPatricia A. Champ; Richard C. Bishop; Daniel W. McCollum
    Date: 1996
    Source: Land economics. 72(2): 152-166
    Publication Series: Miscellaneous Publication
    PDF: View PDF  (404 KB)

    Description

    Seceral contingent valuation studies hace found that the open-ended format yields lower estimates of willingness to pay (WTP) than does the closed-ended, or dichotomous choice, format. In this study, WTP for a public encironmental good was estimated under four conditions: actual payment in response to open-ended and closed-ended requests, and hypothetical payment in response to open-ended and closed-ended requests. The experimental results, showing that the response format mattered far more for hypothetical than for actual payments, support conclusions about the reasons that the dichotomous choice format yields larger estimates of hypothetical WTP, conclusions that hinge on the hypothetical nature of contingent valuation.

    Publication Notes

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    Citation

    Brown, Thomas C.; Champ, Patricia A.; Bishop, Richard C.; McCollum, Daniel W. 1996. Which response format reveals the truth about donations to a public good?. Land economics. 72(2): 152-166

    Keywords

    contingent valuation, willingness to pay, response format, donations, public goods

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