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Signing for the "No Smoking' ordinance in Southern CaliforniaAuthor(s): William S. Folkman
Source: Res. Note PSW-RN-071. Berkeley, CA: U.S. Department of Agriculture, Forest Service, Pacific Southwest Forest and Range Experiment Station. 8 p
Publication Series: Research Note (RN)
Station: Pacific Southwest Research Station
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DescriptionSymbolic signs, especially designed to aid enforcement of "no smoking" ordinances, had high visibility and were correctly interpreted by most travelers. Signs with words "NO" and "OK"' were superior to signs without these words. Observation and interpretation of the signs were greater among the younger persons and among those who smoked.
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CitationFolkman, William S. 1966. Signing for the "No Smoking' Ordinance in Southern California. Res. Note PSW-RN-071. Berkeley, CA: U.S. Department of Agriculture, Forest Service, Pacific Southwest Forest and Range Experiment Station. 8 p
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