Skip to Main Content
Conjoint Analysis: A Preference-Based Approach for the Accounting of Multiple Benefits in Southern Forest ManagementAuthor(s): F. Christian Zinkhan; Thomas P. Holmes; D. Evan Mercer
Source: South. J. Appl. For.. 21(4):180-186
Publication Series: Miscellaneous Publication
PDF: View PDF (426 KB)
DescriptionConjoint analysis, which enables a manager to measure the relative importance of a forest's multidimensional attributes, is critically reviewed and assessed. Special attention is given to the feasibility of using conjoint analysis for measuring the utility of market and nonmarket outputs from southern forests. Also, an application to a case of designing a nature and recreational park within a pine forest of North Carolina is presented. The authors conclude that there are promising applications for conjoint analysis; however, traditional validity testing, especially of southern nonindustrial private forest owners, is needed.
- You may send email to firstname.lastname@example.org to request a hard copy of this publication.
- (Please specify exactly which publication you are requesting and your mailing address.)
CitationZinkhan, F. Christian; Holmes, Thomas P.; Mercer, D. Evan. 1997. Conjoint Analysis: A Preference-Based Approach for the Accounting of Multiple Benefits in Southern Forest Management. South. J. Appl. For.. 21(4):180-186
- A Market-oriented Approach To Maximizing Product Benefits: Cases in U.S. Forest Products Industries
- Conjoint analysis: a pragmatic approach for the accounting of multiple benefits in southern forest management
- Valuing wetland attributes in the Lake Champlain Basin
XML: View XML