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Match Your Hardwood Lumber to Current Market NeedsAuthor(s): Robert J. Bush; Steven A. Sinclair; Philip A. Araman
Source: Southern Lumberman. 251(7): 24-25.
Publication Series: Miscellaneous Publication
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DescriptionThis article explains how hardwood lumber producers can best market their product. The study included four segments of the market for hardwood lumber. These segments were: furniture, cabinet, dimension and flooring, and molding/millwork manufacturers. The article explains how the study was conducted and the characteristics of companies (i.e., potential customers) that were included. It also discusses the hardwood lumber purchasing characteristics of companies in each of the market segments.
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CitationBush, Robert J.; Sinclair, Steven A.; Araman, Philip A. 1990. Match Your Hardwood Lumber to Current Market Needs. Southern Lumberman. 251(7): 24-25.
- Optimizing Product Attributes to Gain Competitive Advantage in Markets for Hardwood Lumber
- Determinant Product and Supplier Attributes in Domestic Markets for Hardwood Lumber
- Matching Your Hardwood Lumber to Market Needs
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